#研究分享#【本地搜索的優勢與演變】

#研究分享#【本地搜索的優勢與演變】據統計,80%以上的消費者使用搜索引擎獲取本地或是其居住地附近的商戶信息,作為比較,有大約48%的用戶在社交平臺上獲取相關信息,雖然未來社交平臺可能蘊含更大潛力,但是目前搜索引擎在這一方面的優勢還是十分明顯的。

Local Search Evolved [Infographic]

While social media continues to grow in usage and influence, search is still the key way that most people find products and services online.

This is especially relevant for local businesses - according to research, 80% of consumers use search engines to find information about businesses in their area, versus 48% who check on social media platforms. The latter number is increasing, more people are conducting more searches on social platforms to connect with businesses, but at present - and for the foreseeable future - search remains the key platform that people are using for this purpose.

This and more key local search stats are included in this new infographic from MDG Advertising. If you're a local business, it's crucially important that you stay on top of such trends to ensure you're being found when people go looking for providers in your niche.

Check out the full infographic?below.

Local Search Evolved [Infographic] | Social Media Today

標題: Local Search Evolved [Infographic]

機構:SocialMediaToday

鏈接:https://www.socialmediatoday.com/news/local-search-evolved-infographic/523613/


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